Major George Hood - Measuring Donor Channels

The Salvation Army's, Major George Hood, National Community Relations & Development Secretary talks to Polly Craik, CEO of FineLine Solutions... [more]

Tags: Fineline Solutions, Fundraising, Donor Strategies, Integration with Internet, Digital Marketing, Engagement and Experience, Channels, Polly Craik, marketing channel, Acquisition, Major George Hood, Salvation Army, Demographics, Donor Gifts, Measurement

Gretchen Littlefield - Data Mining and Social Media

Gretchen Littlefield, President, InfoGroup NonProfit, speaks with Polly Craik, CEO of FineLine Solutions on the opportunity that lays with Social... [more]

Tags: Fineline Solutions, Fundraising, Donor Strategies, Digital Marketing, Engagement and Experience, Donor, Polly Craik, Fundraising techniques, Direct to Donor, Business Intelligence, Data Mining, Gretchen Littlefield, InfoGroup.

Matt Panos - Internal Channels

Matt Panos, relates to their achievement of developing an internal marketing channel. Allowing members and donors the opportunity to engage each... [more]

Tags: Donor Strategies, Engagement and Experience, Donor, Channels, Polly Craik, marketing channel, Corporate Community Fundraising Relationships, Matt Panos, Food for the Hungry, International Experience

Jo Sullivan - Integration with the Internet

Jo Sullivan talks with Polly Craik of FineLine Solutions of her experience and the value of integrating donor services with the Internet.

Tags: Fineline Solutions, Video, Fundraising, Donor Strategies, Integration with Internet, Digital Marketing, Engagement and Experience, Donor, Integration, Channels, Jo Sullivan, CDR Fundraising, Non Profit, Non Proft Education, Polly Craik

Jennifer Bielat - How to be Relevant

Jennifer Bielat, Vice President Direct Marketing for Easter Seals relates how a 90+ year organization works to maintain their relevance with today's... [more]

Tags: Fineline Solutions, Donor Strategies, Digital Marketing, Engagement and Experience, Channels, Polly Craik, Fundraising techniques, Acquisition, Renewal, Demographics, Jennifer Bielat, Easter Seals, Direct Mail, Future of Fundraising

Eric Overman - Digital Channels

Eric Overman, Vice President Digital Strategy and Integrated Services for Donordigital, speaks to the channels that comprise the new media.

Tags: Fineline Solutions, Donor Strategies, Digital Marketing, Engagement and Experience, Channels, Polly Craik, marketing channel, Innovation, Eric Overman, Donordigital, New Media, Integrated Marketing, Social Media, Digital Channels, Technology

Introduction to Industry Insights

Polly Craik CEO of FineLine Solutions welcomes you to the informative and educational website designed for the nonprofit community, providing thought... [more]

Tags: Fineline Solutions, Fundraising, Donor Strategies, Engagement and Experience, Donor, Non Profit, Non Proft Education, Polly Craik, Fundraising techniques, Direct to Donor, Future of Fundraising, Non Profit Knowledge, Donor Knowledge, Direct to Donor (D to D) Fundraising

Jann Schultz - Donor First Program

Polly Craik, CEO of FineLine Solutions speaks with Operation Smile's Director of Donor Relations, Jann Schultz on the philosophy of their Donor First... [more]

Tags: Fineline Solutions, Fundraising, Donor Strategies, Engagement and Experience, Donor, Channels, Non Profit, Polly Craik, Fundraising techniques, Direct to Donor, Acquisition, Innovation, 360 View, Jann Schulz, Operation Smile, Direct Response, Retention, Donor Relationship

Angel Aloma - Changing Habits of Donors

Angel Aloma, Executive Director of Food for the Poor comments on the shift in donor habits and the impact this has on the nonprofit organization.

Tags: Fineline Solutions, Fundraising, Donor Strategies, Engagement and Experience, Donor, Channels, Non Profit, Polly Craik, Acquisition, Demographics, Donor Gifts, Innovation, Continuous Improvement, Angel Aloma, Food for the Poor, Changing Habits, Commitment

DMA Advocacy

The Direct Marketing Associations Senny Boone, Sr Vice President Corporate & Social Responsibility, speaks of the efforts made on behalf of its... [more]

Tags: Donor Strategies, Channels, Marketing, Acquisition, Senny Boone, DMA, Advocacy, Lobbyist, Fundraising Strategies, Regulation, Privacy

Donor 30 01

Is this your donor? Find out what three nonprofit organizations this donor supports and why.

Tags: Engagement, Lifetime Value, voice of the donor

Harvey McKinnon - Monthly Giving Program

Harvey McKinnon shares with us the importance of a Monthly Giving Program.

Tags: Retention, Monthly Giving, Harvey McKinnon, Lifetime Value, Monthly Gifts, Donor Retention

IFC 2011 Recap

International Fundraising Congress 2011 - The Netherlands - Attendees Recap including lessons learned and take away value.

Tags: Fundraising, International, Donor Education, Donor Management, Workshop, Big Picture, Learnings, Cause Campaign, Research, Insight, Congress, Conference, Amsterdam, The Netherlands, Resource Alliance Centre

DMA Advocacy

The Direct Marketing Associations Senny Boone, Sr Vice President Corporate & Social Responsibility, speaks of the efforts made on behalf of its... [more]

Tags: Donor Strategies, Channels, Marketing, Acquisition, Senny Boone, DMA, Advocacy, Lobbyist, Fundraising Strategies, Regulation, Privacy

Social Action

Ben Rattray, Founder & CEO of Change.org describes the impact of individual social action campaigns and alignment with non profit organizations.

Tags: Engagement and Experience, Non Profit, Acquisition, Social Media, Ben Rattray, Social Media Campaign, Social Action, Techniques, Engagement, Change.org

Introduction to Industry Insights

Polly Craik CEO of FineLine Solutions welcomes you to the informative and educational website designed for the nonprofit community, providing thought... [more]

Tags: Fineline Solutions, Fundraising, Donor Strategies, Engagement and Experience, Donor, Non Profit, Non Proft Education, Polly Craik, Fundraising techniques, Direct to Donor, Future of Fundraising, Non Profit Knowledge, Donor Knowledge, Direct to Donor (D to D) Fundraising

Jann Schultz - Donor First Program

Polly Craik, CEO of FineLine Solutions speaks with Operation Smile's Director of Donor Relations, Jann Schultz on the philosophy of their Donor First... [more]

Tags: Fineline Solutions, Fundraising, Donor Strategies, Engagement and Experience, Donor, Channels, Non Profit, Polly Craik, Fundraising techniques, Direct to Donor, Acquisition, Innovation, 360 View, Jann Schulz, Operation Smile, Direct Response, Retention, Donor Relationship

Angel Aloma - Changing Habits of Donors

Angel Aloma, Executive Director of Food for the Poor comments on the shift in donor habits and the impact this has on the nonprofit organization.

Tags: Fineline Solutions, Fundraising, Donor Strategies, Engagement and Experience, Donor, Channels, Non Profit, Polly Craik, Acquisition, Demographics, Donor Gifts, Innovation, Continuous Improvement, Angel Aloma, Food for the Poor, Changing Habits, Commitment

Dave Strauss - 360 View of the Donor

Dave Strauss, President of SCA Direct provides Polly Craik, CEO of FineLine Solutions with different approaches to developing a 360 degree view of... [more]

Tags: Fineline Solutions, Donor, Channels, Non Proft Education, Polly Craik, Acquisition, Renewal, Business Intelligence, Data Mining, Demographics, Measurement, Continuous Improvement, Dave Strauss, SCA Direct, Online/Offline, 360 View, Data, Data Integration

Eric Overman - Digital Channels

Eric Overman, Vice President Digital Strategy and Integrated Services for Donordigital, speaks to the channels that comprise the new media.

Tags: Fineline Solutions, Donor Strategies, Digital Marketing, Engagement and Experience, Channels, Polly Craik, marketing channel, Innovation, Eric Overman, Donordigital, New Media, Integrated Marketing, Social Media, Digital Channels, Technology